Loading our latest tech

Three decades of innovation

Fashion technology with unparalleled commitment to excellence.

We aren’t here just to make hats. We are here to seek comfort perfection and to make performance headwear that pushes the limits of performance.

FLEXFIT® TECH

Revolutionary fusion of tech and performance.

Learn more

FLEXFIT® MESH

Stretchable mesh that provides ultimate ventilation and comfort.

Learn more

ACTIVEGUARD™

Absorbs sweat and diffuses through the undervisor to reduce sweat stains.

Learn more

PERMACURV®

Shape retention visors that will maintain its look and style for far longer.

Learn more

STAIN BLOCK TECH

3-layer sweatband to provide a wider coverage of stain protection.

Learn more

Innovative Fabric

Every fiber of our being is steeped in innovation, and so are the fibers of Flexfit® fabrics. Our innovative textiles are designed to breathe, protect and flex like no other.

Hybrid Tech

Combining water repellency and Cool & Dry’s HYBRID TECH moisture-wicking for ultimate comfort.

Learn More

PRO-FORMANCE®

Combines Cool & Dry properties with the premium look and feel of wool fabric.

Learn More

Cool and dry

Wicks perspiration away from the body, making sure you stay cool, dry, and refreshed.

Learn More

HYPER TECH

Conquers all of the elements.

Learn More

Ultrafibre

Robust, lightweight, and wind/water resistant fibers with a natural shine that emanates strength.

Learn More

Flexfit® Mesh

A revolutionary stretchable mesh that provides ultimate ventilation and comfort.

Learn More

Sustainable Technology

The future is in our hands, and in our headwear. We use thoughtfully sourced materials and purpose-driven production methods to craft more sustainable hats for a more sustainable world, for us and for those who will come after us.

ECOWASH

Our EcoWash™ caps utilize 98% less water, maximizing water conservation. With no need to heat up water, we reduce energy usage by 60%. There are no chemicals or questionable substances added to the fabric.

Learn More

RESCUED + RENEWED

The resources we use to make our caps are just as important as the quality of our products. It is our mission to catalyze industrial sustainability awareness through the transformation of plastic waste into renewed opportunities.

Learn More

SEAWOOL®

This eco-friendly yarn is created by oyster shells and after use petrochemical materials, setting a new standard for eco-friendly fashion.

Learn More

FLEXFIT® LYOCELL

Known for its natural comfort, LYOCELL is a cellulosic fiber made from Eucalyptus pulp and other trees. This environmentally friendly process not only reduces resource consumption but is able to recycle 99% of solvents back into the loop.

Learn More

FLEXFIT®
Fundamentals

We understand what it takes to perform. How the perfect fit helps you fit in, helps you push forward, and helps you focus on what matters.

For three decades FLEXFIT® has been moving the industry forward, and developing innovative fashion technology with our unparalleled commitment to excellence. We aren’t here just to make hats. We are here to seek comfort perfection; to make performance headwear that pushes the limits of performance, and that ‘flexfits’ to meet your every need.

Performance comfort.

Driven by a continued devotion to quality and comfort excellence, FLEXFIT® continues to evolve and expand with many updates and upgrades applied in pursuit of performance level comfort.

FEWER SIZES, MORE PERSONAL COMFORT.

FLEXFIT® Technology provides the perfect fit for any size. With the band contouring to your head, you will experience a more personalized and comfortable headwear fit.

Commitment to craft.

For the past 50 years, FLEXFIT® has been committed to producing quality product, with unique advancements developed to further enhance the FLEXFIT® experience.

Fit for the future.

Since 1994, FLEXFIT® has been ‘Flexfitting’ headwear to meet the needs of buyers the world over. In our relentless pursuit of research and development, we continue to evolve and develop patented products and technology that is fit for the future.